IUBH University of Applied Sciences logo
  • Tuition Fee:
  • Local: $ 11.7k / year
  • Foreign: $ 13.1k / year
  • StudyQA ranking:
  • 204pts.
  • Duration:
  • 3 years

    Photos of university

    Inspire the community with marketing!

    Whether in an agency, a consulting firm, a marketing department within a company or directly with an internet service provider – creative marketing specialists are in high demand everywhere. This means that virtually every company – nationally and internationally – is a potential employer for you. This sector, particularly in the digital economy, is growing steadily and consequently offers great career prospects.

    The International Marketing Management degree programme has a business administration focus, and is at the same time practice oriented and of high topical importance: Case studies, group projects, field trips and an integrated internship ensure direct practical relevance.

    1st Semester

    • Statistics
    • Academic Research I
    • Marketing
    • Human Resources
    • Service Operations & Organisation
    • Intercultural Communication
    • Service Project Management
    • Financial Accounting

    2nd Semester

    • Business & Marketing Research
    • Consumer Psychology & Behaviour
    • Organisational Behaviour
    • Financial Management
    • Management & Cost Accounting
    • Mathematics
    • Computer Analysis

    3rd Semester

    • Macroeconomics
    • Microeconomics
    • German Law
    • International Law
    • Pricing
    • Sales & Distribution
    • Marketing Communications
    • Current Issues in Marketing

    4th Semester

    • Internship in Germany or Abroad

    5th Semester

    • Specialisations (excerpt):

    • Business Communication
    • Business & Marketing Research
    • Marketing Controlling
    • Customer Relationship Marketing
    • Communication
    • Online Marketing
    • Sales

    6th Semester

    • Entrepreneurship & New Venture Management
    • Strategic Marketing Management
    • Academic Research II
    • International Marketing Project
    • Bachelor Thesis & Colloquium


    program_requirements

    Program requirements

    • Higher Secondary School Leaving Certificate with scores in the top 30% of your academic year
    • Academic IELTS 6.0/ TOEFL IBT 80 points/PTE 56 points (51 points in each component)
    • Curriculum Vitae (CV) or Resume
    • Personal statement* (maximum 800 words, 1-2 pages, paper format DIN A4)
    • 1 passport photograph
    • Copies of your school leaving certificate + transcript of academic records
    • Copy of TOEFL/IELTS/CEFR/Pearson (PTE) score report   
    • Copy of your passport   

    * Personal statement: We welcome students who reflect our values: academic excellence, international orientation and high commitment to personal goals and achievements. Please write approximately 1 ½ page (maximum 800 words) about

    • yourself
    • your personal goals
    • why you have chosen the IUBH

    After submitting your online application we will check if you fulfil the entry requirements and will contact you within two weeks.

    Tuition Fees in Int. Marketing Management (B.A.)

    General tuition fees per semester

      International Marketing Management
    6 Semesters
    EU Students € 4,990*
    € 4,990**
    Int. Students € 5,690*
    € 5,890**

    * Prices apply to annual payment made in advance and apply from Autumn 2017; ** Prices apply to annual payment made in advance and apply from Autumn 2018

    During the optional semester abroad tuition fees are paid to the IUBH – plus any differences in amount resulting from the tuition fees of our partner universities. This is dependent on the respective university and may vary.

    Additional Fees

    What? How much? Why?
    Application Fee € 50
    single payment
    When you apply at IUBH an application fee is incurred.
    Enrolment
    EU Students
    € 600*
    € 650**
    single payment
    When a university place is reserved for you an enrolment fee is incurred.
    Enrolment
    Int. Students
    € 800*
    € 900**
    single payment
    When a university place is reserved for you an enrolment fee is incurred.
    Campus Card
    Meals
    € 600/€ 300
    per Semester
    At the beginning of your studies you are issued a Campus Card - a cash card to pay for all campus restaurants as well as the photocopiers. In the first three semesters this card has a € 600 value per semester. For all further semesters in which you are not on internship or abroad, it is € 300.
    Student Ticket
    Public transport
    € 123.50
    per Semester
    All students are given a student ticket when they enroll at the IUBH.
    This ticket entitles you to use the public transport system within the Verkehrsverbund Rhein-Sieg (VRS).


    Scholarship: Admitted students can apply for a 100% scholarship during their first semester of studies.

     

    Similar programs:
    IUBH University of Applied Sciences logo
    • Tuition Fee:
    • Domestic students: $ 11.7k / year
    • International students: $ 13.1k / year
    • Ranking:
    • 5804 StudyQA
    • Duration:
    • 3 years
      IUBH University of Applied Sciences logo
      • Tuition Fee:
      • Domestic students: $ 11.7k / year
      • International students: $ 13.1k / year
      • Ranking:
      • 5797 StudyQA
      • Duration:
      • 3 years
        IUBH University of Applied Sciences logo
        • Tuition Fee:
        • Domestic students: $ 11.7k / year
        • International students: $ 14.6k / year
        • Ranking:
        • 5133 StudyQA
        • Duration:
        • 2 years
          IUBH University of Applied Sciences logo
          • Tuition Fee:
          • Domestic students: $ 11.7k / year
          • International students: $ 14.6k / year
          • Ranking:
          • 3907 StudyQA
          • Duration:
          • 2 years
            See all of the 1155 similar programs