Communication Science: Youth and Media focuses on the role and impact of the media on the lives of children, adolescents and young adults.
Commercial companies, broadcasters, governments, educational institutions and the general public, they are all interested in young people's use of media technologies, albeit for different reasons. In the Youth and Media track of the Master's in Communication Science, students will be challenged to acquire scientific knowledge and academic skills that will enable them to analyze, investigate, and advise on issues in this broad and dynamic field. Young people are the most important and active users of new media technologies. As a result, advertisers, the creative industry, broadcasters, and consultancies all have a significant interest in youth and media. Organizations feel increasingly compelled to tailor their products to the preferences of young age groups and are in constant need for up-to-date scientific knowledge about youth and media. At the same time, schools, practitioners, and parents ask for advice about how young people deal with the ever-changing media world. The Youth and Media track of the Master's in Communication Science trains students to meet this growing need for knowledge and advice.
The curriculum of the Youth and Media track of the Master in Communication Science consists of two required core courses Youth as media consumers' (12 EC) and Clashing views on youth and the media' (12 EC), a method course (6 EC), during the first semester. In the second semester, students complete two elective modules of 6 EC each and write a Master's thesis (18 EC). Students must obtain a total of 60 credits to be awarded the degree.
Fulfilment of the requirements should take one year of full-time study. Students with insufficient background knowledge of communication studies or research methodology may need additional time ranging from one month to a year, depending on the preparatory courses needed.
Youth and Media is part of the Master's programme in Communication Science. Upon completion of the programme, you will therefore be awarded the Master of Science (MSc) degree in Communicatiewetenschap (Communication Science), with the specialisation in Youth and Media mentioned in the diploma supplement.
The Master's thesis must reflect a thorough understanding of the theories relevant to the topic and be based on original empirical research. The project is carried out by the student under faculty supervision. The subject of the thesis is to be mutually agreed upon by the student and the academic adviser.
The University of Amsterdam:
The University of Amsterdam provides a limited number of full and partial scholarships for excellent students from outside the European Economic Area. The Amsterdam Merit Scholarships have specifically been designed to offer talented, ambitious and dedicated students the opportunity to pursue a Mast
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